The road race world champion sold some of her cycling clothing in order to buy MTBs for a cycling club, WV Ede. The event at the Peerenboom bike shop in Wageningen, the Netherlands, was well attended and far exceeded Van Vleuten’s expectations. The Dutch superstar spent the whole afternoon giving autographs, signing the clothing, posing for photographs, etc.

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“As well as all the money raised, I really enjoyed meeting all the people who came by last Saturday. Everyone waited patiently in line and, thanks to the bike shop’s help, I was free to talk to everyone and take some pictures. It was a very pleasant afternoon that many different people had come for. Thank you all for coming, and for your generous contributions,” Van Vleuten wrote on her website.

WV Ede’s focus is on having fun with cycling rather than giving performance, which is something Van Vleuten supports. There is a long list of children waiting for a ‘loan mountain bike’ in the club, but the waiting list should soon get shorter.

“The ‘attic sale’ clearance was a huge success, and the proceeds definitely exceeded my expectations: we made almost €10,000 from my old cycling clothing and kit. WV Ede will soon be purchasing new mountain bikes in collaboration with the Peerenboom bike shop.”

The club is going to sell more of Van Vleuten’s clothing through their website, starting on November 7. The proceeds will continue to benefit the club’s youngsters.

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