{"id":136807,"date":"2016-03-10T16:07:26","date_gmt":"2016-03-10T16:07:26","guid":{"rendered":"https:\/\/www.welovecycling.com\/?p=136807"},"modified":"2016-05-03T07:58:45","modified_gmt":"2016-05-03T07:58:45","slug":"why-is-there-less-prize-money-for-women-in-road-cycling","status":"publish","type":"post","link":"https:\/\/www.welovecycling.com\/wide\/2016\/03\/10\/why-is-there-less-prize-money-for-women-in-road-cycling\/","title":{"rendered":"Why Is There Less Prize Money For Women in Road Cycling?"},"content":{"rendered":"<p><strong>There is a continuing disparity in prize money in the cycling world and Helen Wyman who is on the UCI panel for cyclocross, is not afraid to speak out about it. Just look at the last year\u2019s Tour of Flanders. While Alexander Kristoff took home \u20ac20,000, Longo Borghini was awarded just \u20ac1,213.<\/strong><br \/>\n<!--more--><\/p>\n<p>\u201cThat doesn\u2019t make sense to me, for an event which already has a very successful model. I live in Oudenaarde at the moment and when you go out on Tour of Flanders day there are so many VIP tents that they page huge amounts of money; the buses, the coaches that transport the VIPs between different places. There are so many of them it\u2019s just ridiculous and all of those people are paying huge amounts of money,\u201d said the British cyclist for cyclingweekly.co.uk.<\/p>\n<p><a href=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0255744348.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-136812\" src=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0255744348-600x399.jpg\" alt=\"There is a continuing disparity in prize money in the cycling world and Helen Wyman who is on the UCI panel for cyclocross, is not afraid to speak out about it. Just look at the last year\u2019s Tour of Flanders. While Alexander Kristoff took home \u20ac20,000, Longo Borghini was awarded just \u20ac1,213.\" width=\"600\" height=\"399\" \/><\/a><\/p>\n<p>\u201cI\u2019d imagine that one bus load would be able to equalize the prize money for women, so\u2026 I don\u2019t understand why the UCI can\u2019t put that in place,\u201d added the KONA Factory Team rider.<\/p>\n<p>Wyman would like to apply the same method that has been implemented in cyclocross, which means that every women\u2019s race would be broadcasted live. As the experience from Belgium shows, there is a great demand for women races.<\/p>\n<p><a href=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0211122227.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-136813\" src=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0211122227-600x399.jpg\" alt=\"\u201cI\u2019d imagine that one bus load would be able to equalize the prize money for women, so\u2026 I don\u2019t understand why the UCI can\u2019t put that in place,\u201d said the KONA Factory Team rider.\" width=\"600\" height=\"399\" \/><\/a><\/p>\n<p>&#8220;There is a gap, it needs to be closed but it&#8217;s not going to happen overnight. We do know that women&#8217;s sport is very exciting, we know it can draw really big audiences but we need more media coverage and more commercial investment,&#8221; agreed Helen Grant, the UK Minister for Sport, with Wyman in an interview with BBC Sport.<\/p>\n<p>\u201cYou know in \u2018cross, and in men\u2019s cycling a lot as well, you\u2019ve actually got a very saturated market and the sponsorship has come in and there\u2019s not many more places to get sponsorship from. But as soon as you open up a new market by having this extra hour of television coverage that we have in 24 races this season, suddenly you\u2019ve got another market,\u201d believes Helen Wyman.<\/p>\n<p><a href=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0270338736.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-136810\" src=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profimedia-0270338736-600x400.jpg\" alt=\"\u201cYou know in \u2018cross, and in men\u2019s cycling a lot as well, you\u2019ve actually got a very saturated market and the sponsorship has come in and there\u2019s not many more places to get sponsorship from. But as soon as you open up a new market by having this extra hour of television coverage that we have in 24 races this season, suddenly you\u2019ve got another market,\u201d believes Helen Wyman.\" width=\"600\" height=\"400\" \/><\/a><\/p>\n<p>Do you agree with her? Could this be the solution to the prize money inequality?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There is a continuing disparity in prize money in the cycling world and Helen Wyman who is on the UCI [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":136809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[329],"tags":[],"global-categories":[],"class_list":["post-136807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-road-cycling"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Is There Less Prize Money For Women in Road Cycling? - \u0160koda We Love Cycling<\/title>\n<meta name=\"description\" content=\"There is a continuing disparity in prize money in the cycling world and Helen Wyman who is on the UCI panel for cyclocross, is not afraid to speak out ab...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.welovecycling.com\/wide\/2016\/03\/10\/why-is-there-less-prize-money-for-women-in-road-cycling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Is There Less Prize Money For Women in Road Cycling?\" \/>\n<meta property=\"og:description\" content=\"There is a continuing disparity in prize money in the cycling world and Helen Wyman who is on the UCI panel for cyclocross, is not afraid to speak out ab...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.welovecycling.com\/wide\/2016\/03\/10\/why-is-there-less-prize-money-for-women-in-road-cycling\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0160koda We Love Cycling\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-10T16:07:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-05-03T07:58:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/03\/profi13311.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"525\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Martin Mrazek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.welovecycling.com\/wide\/2016\/03\/10\/why-is-there-less-prize-money-for-women-in-road-cycling\/\",\"url\":\"https:\/\/www.welovecycling.com\/wide\/2016\/03\/10\/why-is-there-less-prize-money-for-women-in-road-cycling\/\",\"name\":\"Why Is There Less Prize Money For Women in Road Cycling? 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