{"id":133279,"date":"2016-01-28T17:33:35","date_gmt":"2016-01-28T15:33:35","guid":{"rendered":"https:\/\/www.welovecycling.com\/?p=133279"},"modified":"2016-01-28T17:36:47","modified_gmt":"2016-01-28T15:36:47","slug":"could-a-shower-change-the-way-we-cycle","status":"publish","type":"post","link":"https:\/\/www.welovecycling.com\/wide\/2016\/01\/28\/could-a-shower-change-the-way-we-cycle\/","title":{"rendered":"Could a Shower Change the Way We Cycle?"},"content":{"rendered":"<p><strong>Nick Abelson is the man behind the new app Flowfinder, which makes cycling in London as part of your lifestyle easier by making showering more accessible.\u00a0 It\u2019s part of a wider trend for efficiency and as it becomes available we talk to the man behind the idea about why it\u2019s going to change the way we think about cycling\u2026<\/strong><!--more--><\/p>\n<p><a href=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/01\/12115487_552155394960234_1552215844725781587_n.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-133284\" src=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/01\/12115487_552155394960234_1552215844725781587_n-600x417.png\" alt=\"Nick Abelson is the man behind the new app Flowfinder, which makes cycling in London as part of your lifestyle easier by making showering more accessible.\" width=\"600\" height=\"417\" \/><\/a><\/p>\n<p><strong>Explain Flowfinder in one sentence&#8230;<\/strong><\/p>\n<p>It\u2019s an app to enable you to find showers and changing facilities around London (and eventually in all major cities), which you can use without having to be a member of the venue.<\/p>\n<p><strong>What gave you the idea for the app?<\/strong><\/p>\n<p>It was simply the personal experience of wanting to ride to meetings but then having issues around refreshing and changing!\u00a0 As part of the research it transpired that the second biggest reason, after safety, why more people don&#8217;t cycle is a lack of facilities so an app using existing and underused facilities felt like a good way to give something to the cycling (and running) communities.<\/p>\n<p><strong>Who is the app aimed at?<\/strong><\/p>\n<p>We believe there are a number of &#8220;tribes&#8221; who would\u00a0find this app useful.\u00a0Anyone wanting to go out after work who needs to refresh and get changed somewhere other than the cramped office loos, out of town business travellers looking for somewhere to check their emails and freshen up ahead of important meetings, or people who just want to go for a run between other things.\u00a0 Essentially, anyone who wants to switch from one identity to the next without having to go home.<\/p>\n<p><a href=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/01\/profimedia-0268407648.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-133285\" src=\"https:\/\/d2p6e6u75xmxt8.cloudfront.net\/2\/2016\/01\/profimedia-0268407648-600x450.jpg\" alt=\"It\u2019s part of a wider trend for efficiency and as it becomes available we talk to the man behind the idea about where it came from and why it\u2019s going to change the way we think about cycling\u2026\" width=\"600\" height=\"450\" \/><\/a><\/p>\n<p><strong>How do you see it helping people?<\/strong><\/p>\n<p>We are providing convenience when and where it\u2019s needed. Also the app gives people a better way to integrate running, cycling and other activities into their daily life rather than\u00a0it being a bolt on that is done in the gym.\u00a0 Getting people to be more active\u00a0and healthy is at the heart of what we are looking to achieve, but in addition to the health and time savings, cycling or running can produce huge cost savings compared with other modes of transport.\u00a0 It\u2019s about creating a streamlined way of living, working and exercising.<\/p>\n<p>Ultimately we would like to see the way that people interact with the city, changing. Most people have two bases: their home and their workplace. To change from one identity to the next as they go through the day people either make do, or else go back to one of those bases before moving onto the next part of their day. We hope the app will make it easier to enjoy all that the city has to offer by removing the &#8220;return to base&#8221; mentality.<\/p>\n<p><strong>Has it changed the way you exercise and how?<\/strong><\/p>\n<p>I have always tended to cycle so this behaviour hasn&#8217;t really changed. What has changed is my ability to string disparate events together through understanding where I can get a shower and change. This has increased my efficiency through the course of the day as well as ensuring I get regular exercise.<\/p>\n<p><strong>How can people get involved now and when will it be available?<\/strong><\/p>\n<p>We are in beta testing at the moment, but it is available now and we are planning on ramping up the awareness campaign over the coming months, testing, learning and evolving the offering.\u00a0 Visit our website at <a href=\"http:\/\/www.flowfinder.london\" target=\"_blank\">flowfinder.london<\/a> and try out the journey planner.\u00a0 Download the app and\u00a0let us know whether it is helpful to you. We are running a competition to win up to \u00a3500 for the person who\u00a0uses the app the most over the next couple of months. \u00a0We also have more information about the Flowfinder lifestyle on our Facebook page at <a href=\"http:\/\/facebook.com\/weareflow\" target=\"_blank\">facebook.com\/weareflow<\/a> and on Twitter @flow_finder.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nick Abelson is the man behind the new app Flowfinder, which makes cycling in London as part of your lifestyle [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":133283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[329,334,330],"tags":[],"global-categories":[],"class_list":["post-133279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-road-cycling","category-socialising-and-culture","category-urban-cycling"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Could a Shower Change the Way We Cycle? 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