{"id":6434,"date":"2020-01-16T08:00:52","date_gmt":"2020-01-16T07:00:52","guid":{"rendered":"https:\/\/www.welovecycling.com\/hu\/?p=6434"},"modified":"2020-01-13T15:50:26","modified_gmt":"2020-01-13T14:50:26","slug":"a-szemelyre-szabas-uj-szintje","status":"publish","type":"post","link":"https:\/\/www.welovecycling.com\/hu\/kozosseg-es-kultura\/a-szemelyre-szabas-uj-szintje\/","title":{"rendered":"A szem\u00e9lyre szab\u00e1s \u00faj szintje"},"content":{"rendered":"

Mindenki ismeri Henry Ford h\u00edres mondat\u00e1t, miszerint a T-modell b\u00e1rmilyen sz\u00ednben el\u00e9rhet\u0151, amiben a v\u00e1s\u00e1rl\u00f3 szeretn\u00e9, felt\u00e9ve, ha feket\u00e9ben szeretn\u00e9. Ez az elv megv\u00e1ltoztatta az eg\u00e9sz ipar\u00e1gat: azzal, hogy lesz\u0171k\u00fcltek a lehet\u0151s\u00e9gek, megkezd\u0151dhetett a fut\u00f3szalaggy\u00e1rt\u00e1s, alacsony \u00e1ron, \u00edgy lehetett t\u00f6megcikk az aut\u00f3. Manaps\u00e1g pedig pont a t\u00f6meggy\u00e1rt\u00e1s ellenkez\u0151je zajlik.<\/strong><\/p>\n

Napjaink v\u00e1s\u00e1rl\u00f3ja nem el\u00e9gszik meg egyetlen lehet\u0151s\u00e9ggel: egyedi term\u00e9kekre v\u00e1gynak, olyan sz\u00ednekre, melyek illenek hozz\u00e1juk, de fel\u00e1r n\u00e9lk\u00fcl. A Big Shot Bikes alkalmazkodott ehhez a trendhez, \u00e9s lehet\u0151v\u00e9 tette, hogy a fixie bring\u00e1ikat b\u00e1rmilyen sz\u00ednkombin\u00e1ci\u00f3ban megkaphass\u00e1k a v\u00e1s\u00e1rl\u00f3k.<\/p>\n

Az online \u00e9s a f\u00fcggetlen keresked\u0151kn\u00e9l megv\u00e1s\u00e1rolhat\u00f3 Big Shot fixie-k iPad-en \u00e9s sz\u00e1m\u00edt\u00f3g\u00e9pen kedv\u00fcnkre alak\u00edthat\u00f3k: 10 alkatr\u00e9sz sz\u00edn\u00e9t v\u00e1laszthatjuk ki, egyes r\u00e9szekn\u00e9l 9 sz\u00edn is rendelkez\u00e9s\u00fcnkre \u00e1ll. A c\u00e9g elk\u00e9sz\u00edti a megalkotott diz\u00e1jnt \u00e9s h\u00e1zhoz is sz\u00e1ll\u00edtja a sz\u00ednes bring\u00e1kat \u2013 mind\u00f6ssze 500 doll\u00e1r\u00e9rt.<\/p>\n

\"\"
Matt Peterson, a Big Shot Bikes \u00fczletvezet\u0151je<\/figcaption><\/figure>\n

A m\u00e9rn\u00f6kinformatikus Matt Peterson, 2009-ben alap\u00edtotta a c\u00e9get, a NikeiD egyedi cip\u0151i \u00e1ltal vez\u00e9relve. \u201eEgyenesen fejet ugrottam a dologba\u201d \u2013 mes\u00e9li. \u201eVolt n\u00e9mi tapasztalatom az er\u0151forr\u00e1sok ter\u00e9n, a webfejleszt\u00e9sben szerzett tud\u00e1somn\u00e1l fogva pedig meg tudtam alkotni a weboldalt.\u201d<\/p>\n

\u00c9ppen a szoftveres r\u00e9sz az, amire fel\u00e9p\u00edtette a c\u00e9get, nem a biciklialkatr\u00e9szek \u00e9s nem is az \u00fczleti kapcsolatok. Majdnem 14\u00a0000 j\u00e1rg\u00e1nyt adtak eddig el, \u00e9s nem volt k\u00e9t ugyanolyan.<\/p>\n

A Big Shot Bikes nem az els\u0151 c\u00e9g, aki a t\u00f6meges szem\u00e9lyre szab\u00e1ssal foglalkozik, de a modern, iPad-bar\u00e1t fel\u00fclet sikerre vitte a v\u00e1llalkoz\u00e1st. Ahelyett, hogy oper\u00e1torokkal vagy katal\u00f3gusokkal kellene bajl\u00f3dni, a v\u00e1s\u00e1rl\u00f3k a megszokott rendel\u00e9si mechanizmust haszn\u00e1lhatj\u00e1k, \u00edgy azonnal l\u00e1tj\u00e1k, hogy fog kin\u00e9zni biciklij\u00fck. \u201eAmit digitaliz\u00e1lni tudsz, azt szem\u00e9lyre is tudod szabni\u201d \u2013 \u00edgy sz\u00f3l B. Joseph Pine II, a t\u00e9m\u00e1ban szak\u00e9rt\u0151 kutat\u00f3 mondata. \u201eHa m\u00e1r eljutott\u00e1l addig, hogy mindent ki tudsz fejezni egyesekben \u00e9s null\u00e1kban, semmis\u00e9g egy egyest null\u00e1ra v\u00e1ltoztatni vagy ford\u00edtva.<\/p>\n

\"\"<\/p>\n

A folyamat azonban nem volt mindig ilyen z\u00f6kken\u0151mentes a Big Shot\u2019s v\u00e1s\u00e1rl\u00f3i sz\u00e1m\u00e1ra. Kezdetben Adobe Flash-sel \u00e9p\u00edtett\u00e9k fel a weboldalt, ami nem volt el\u00e9rhet\u0151 iPad-en. Mivel a forgalom t\u00edz sz\u00e1zal\u00e9ka tabletr\u0151l j\u00f6tt, Peterson r\u00e1j\u00f6tt, hogy ezen v\u00e1ltoztatni kell. \u00cdgy \u00fajraprogramozta az oldalt, ez\u00fattal HTML5-tel.<\/p>\n

\"\"
\u00dclj\u00fcnk csinosan! T\u00f6bb mint t\u00edz alkatr\u00e9sz sz\u00edn\u00e9t v\u00e1ltoztathatod<\/figcaption><\/figure>\n

Pine kiemelt, hogy a t\u00f6meges szem\u00e9lyre szab\u00e1s olyan el\u0151ny\u00f6ket ny\u00fajt a c\u00e9geknek, mint p\u00e9ld\u00e1ul a k\u00f6lts\u00e9gcs\u00f6kkent\u00e9s a t\u00e1rol\u00e1s sz\u00fcks\u00e9gtelens\u00e9ge miatt \u00e9s a pontosabb el\u0151rejelz\u00e9sek lehet\u0151s\u00e9ge. A viszontelad\u00f3k pedig nem fogj\u00e1k ker\u00fclgetni a rakt\u00e1rban az el nem adott darabokat. Ez egy olyan modell, ami m\u00e1s ipar\u00e1gakban is meg\u00e1llja a hely\u00e9t, p\u00e9ld\u00e1ul a ruhaiparban, ahol jelenleg rengeteg a megmaradt \u00e1rukb\u00f3l sz\u00e1rmaz\u00f3 hullad\u00e9k.<\/p>\n

\"\"<\/p>\n

A viszontelad\u00f3k sokszor tartanak egy modellt rakt\u00e1ron, hogy a vev\u0151k \u00e9l\u0151ben l\u00e1thass\u00e1k, mir\u0151l van sz\u00f3, miel\u0151tt rendelnek. A v\u00e1s\u00e1rl\u00f3k a kiskeresked\u0151k\u00f6n kereszt\u00fcl is kiv\u00e1laszthatj\u00e1k mind a t\u00edz alkatr\u00e9sz sz\u00edn\u00e9t. Mivel mindenr\u0151l \u0151k d\u00f6ntenek, nem kell semmit kicser\u00e9lni, miut\u00e1n elk\u00e9sz\u00fclt a bringa.<\/p>\n

Napjaink v\u00e1s\u00e1rl\u00f3i sz\u00e1m\u00e1ra a szem\u00e9lyre szab\u00e1s az egyedis\u00e9gr\u0151l sz\u00f3l, f\u0151leg ha egy olyan term\u00e9kr\u0151l van sz\u00f3, ami k\u00f6r\u00fcl kialakult egy kult\u00fara, mint p\u00e9ld\u00e1ul a ker\u00e9kp\u00e1rok\u201d \u2013 magyar\u00e1zza Pine. \u201eIgazit \u00e9s eredetit akarnak. Akkor m\u0171k\u00f6dik a szem\u00e9lyre szab\u00e1s, ha l\u00e9trej\u00f6n az a vibr\u00e1l\u00e1s k\u00f6zted \u00e9s a term\u00e9kek k\u00f6z\u00f6tt, amikor azt mondod: Igen, ez vagyok \u00e9n. \u00cdgy lesznek ezek a biciklik r\u00e9szei az egy\u00e9nis\u00e9gednek.\u201d<\/p>\n

Forr\u00e1s: <\/em>entrepreneur.com<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Mindenki ismeri Henry Ford h\u00edres mondat\u00e1t, miszerint a T-modell b\u00e1rmilyen sz\u00ednben el\u00e9rhet\u0151, amiben a v\u00e1s\u00e1rl\u00f3 szeretn\u00e9, felt\u00e9ve, ha feket\u00e9ben szeretn\u00e9. […]<\/p>\n","protected":false},"author":71,"featured_media":6435,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"global-categories":[],"class_list":["post-6434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kozosseg-es-kultura"],"yoast_head":"\nA szem\u00e9lyre szab\u00e1s \u00faj szintje - \u0160koda We Love Cycling - Magyarorsz\u00e1g<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.welovecycling.com\/hu\/kozosseg-es-kultura\/a-szemelyre-szabas-uj-szintje\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A szem\u00e9lyre szab\u00e1s \u00faj szintje\" \/>\n<meta property=\"og:description\" content=\"Mindenki ismeri Henry Ford h\u00edres mondat\u00e1t, miszerint a T-modell b\u00e1rmilyen sz\u00ednben el\u00e9rhet\u0151, amiben a v\u00e1s\u00e1rl\u00f3 szeretn\u00e9, felt\u00e9ve, ha feket\u00e9ben szeretn\u00e9. 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