{"id":16841,"date":"2022-05-07T13:30:52","date_gmt":"2022-05-07T11:30:52","guid":{"rendered":"https:\/\/www.welovecycling.com\/cs\/?p=16841"},"modified":"2022-05-07T00:12:58","modified_gmt":"2022-05-06T22:12:58","slug":"jak-daleko-muze-giro-di-italia-zajit-aneb-mega-byznys-kolem-startu-zavodu","status":"publish","type":"post","link":"https:\/\/www.welovecycling.com\/cs\/2022\/05\/07\/jak-daleko-muze-giro-di-italia-zajit-aneb-mega-byznys-kolem-startu-zavodu\/","title":{"rendered":"Jak daleko m\u016f\u017ee Giro di Italia zaj\u00edt aneb mega byznys kolem start\u016f z\u00e1vodu"},"content":{"rendered":"

\u0158\u00edkaj\u00ed mu Grande Partenza \u2013 velk\u00fd start. Ten den startuje Giro d\u00b4Italia a prvn\u00ed m\u011bsto\/st\u00e1t, ve kter\u00e9m se cirkus r\u016f\u017eov\u00e9ho z\u00e1vodu zabydl\u00ed, si u\u017e\u00edv\u00e1 ob\u0159\u00ed pozornosti. A po\u0159adatel\u00e9 italsk\u00e9 Grand Tour zase d\u00edky tomu v\u00fdznamn\u00e9ho zdroje p\u0159\u00edjmu. Existuj\u00ed ale geografick\u00e9 limity?<\/strong><\/p>\n

V p\u00e1tek se startovalo z Budape\u0161ti, kter\u00e1 byla dohodnuta jako zahajovac\u00ed m\u011bsto u\u017e na rok 2020, ne\u017e covid v\u0161echny zahrani\u010dn\u00ed exkurze zru\u0161il. Letos se ale metropole nad Dunajem ve velk\u00e9m obl\u00e9kla do r\u016f\u017eov\u00e9. A zase jednou p\u0159ipomn\u011bla, jak v\u00fdznamn\u00fd je pro italsk\u00e9 organiz\u00e1tory prvn\u00ed den jejich podniku.<\/p>\n

Grande Partenza? Velk\u00fd byznys<\/strong><\/h2>\n

Pro ka\u017edou ze t\u0159\u00ed Grand Tour, nejv\u00fdznamn\u011bj\u0161\u00edch t\u0159\u00edt\u00fddenn\u00edch z\u00e1vod\u016f cyklistick\u00e9ho kalend\u00e1\u0159e, je zahajovac\u00ed v\u00edkend velk\u00fd byznys. Zat\u00edmco Tour de France i \u0161pan\u011blsk\u00e1 Vuelta cestuj\u00ed do sv\u011bta taky, jen m\u00e9n\u011b, pak pr\u00e1v\u011b Giro posouv\u00e1 hranice mo\u017en\u00e9ho nejd\u00e1l a objevuje meze (ne)\u00fanosn\u00e9ho.<\/p>\n

\n
\"jan-hruska-pred-22-lety-sokoval-giro-ted-je-rentierem-a-nechce-shnit-na-gauci\"\/<\/a><\/div>
\n Silni\u010dn\u00ed cyklistika<\/a>\n <\/div>\n
\n \n

Jan Hru\u0161ka: p\u0159ed 22 lety \u0161okoval Giro, te\u010f je renti\u00e9rem a nechce shn\u00edt na gau\u010di<\/span><\/h3>\n <\/a>\n <\/div>\n <\/article>\n<\/div>\n

Italov\u00e9 jsou dvo\u0159en\u00ed zahrani\u010dn\u00edch z\u00e1jemc\u016f otev\u0159en\u00ed, co\u017e dokl\u00e1daj\u00ed dv\u011b posledn\u00ed dek\u00e1dy, b\u011bhem nich\u017e Giro projelo cel\u00fd Benelux (tam u\u017e se konaly 4 ze 14 zahrani\u010dn\u00edch start\u016f), k tomu Brit\u00e1nii a navrch Izrael. A p\u0159i hled\u00e1n\u00ed nov\u00fdch trh\u016f (ostatn\u011b i Praha byla sv\u00e9ho \u010dasu velmi bl\u00edzko italsk\u00e9mu ano, kdy\u017e sem dorazil \u0159editel Gira Vegni a vyjedn\u00e1val o podm\u00ednk\u00e1ch) inkasuje miliony eur. Co\u017e dnes, dvan\u00e1ct let po ekonomick\u00e9 krizi, kdy se italsk\u00e1 ekonomika st\u00e1le teprve nadechuje, p\u0159in\u00e1\u0161\u00ed z\u00e1van nov\u00e9 energie a finan\u010dn\u00edch zdroj\u016f.<\/p>\n

\"Giro<\/a>
Giro p\u0159edstavuje jeden velk\u00fd cirkus. Foto: Tim De Waele\/Getty Images\/Deceuninck Quick Step<\/em><\/figcaption><\/figure>\n

Grande Partenza podle odhad\u016f stoj\u00ed n\u011bkde mezi 7 a 18 miliony eur v z\u00e1vislosti na tom, kde se kon\u00e1, kdy a jak dlouho je ten kter\u00fd st\u00e1t hostitelem Gira. Tour de France\u00a0 \u017ed\u00edm\u00e1 pen\u00edze z hostitelsk\u00fdch m\u011bst a lukrativn\u00ed reklamn\u00ed karavany, kter\u00e1 funguje jako p\u0159edvoj pelotonu. Giro sv\u016fj zlat\u00fd d\u016fl na\u0161lo pr\u00e1v\u011b v exportu zna\u010dky za hranice Apeninsk\u00e9ho poloostrova.<\/p>\n

Zlom Gira p\u0159inesl Belfast<\/strong><\/h2>\n

Na prvn\u00edm m\u00edst\u011b se p\u0159i takov\u00fdch \u00favah\u00e1ch hraje na komfort z\u00e1vodn\u00edk\u016f, proto\u017ee v\u00edc ne\u017e p\u011btihodinov\u00fd p\u0159esun by mohl m\u00edt u\u017e dopad na jejich v\u00fdkonnost. Ale proto\u017ee t\u00fdmy si z toho kol\u00e1\u010de ukrajuj\u00ed, nakonec i tuhle otro\u010dinu odk\u00fdvou. Zvl\u00e1\u0161\u0165 kdy\u017e za p\u0159esun dostanou jeden den volna nav\u00edc oproti standardn\u00edm dv\u011bma v p\u0159\u00edpad\u011b, \u017ee dlouh\u00fd transfer nen\u00ed nutn\u00fd.<\/p>\n

Nelze v\u0161ak pop\u0159\u00edt, \u017ee otev\u00edrat dve\u0159e nov\u00fdm, t\u0159eba i exotick\u00fdm destinac\u00edm je prosp\u011b\u0161n\u00e9 pro ob\u011b zainteresovan\u00e9 strany. Dek\u00e1dy se v\u0161echny Grand Tour dr\u017eely v mez\u00edch hranic. Ale t\u00edm, jak se zlep\u0161ila infrastruktura a leteck\u00e1 doprava se stala dostupn\u011bj\u0161\u00ed, u\u017e z\u00e1vody nemaj\u00ed d\u016fvod dr\u017eet se dom\u00e1c\u00edch silnic. Tour d\u00edky sv\u00e9 pov\u011bsti m\u016f\u017ee b\u00fdt selektivn\u011bj\u0161\u00ed. Vuelta nem\u00e1 takov\u00fd mezin\u00e1rodn\u00ed zvuk. Giro je v objevov\u00e1n\u00ed nov\u00fdch lokalit nejaktivn\u011bj\u0161\u00ed.<\/p>\n

Grande Partenza v roce 2012 v D\u00e1nsku byla v\u00fdznamn\u00fdm miln\u00edkem, proto\u017ee se uk\u00e1zalo, \u017ee Giro m\u016f\u017ee vyrazit d\u00e1l ne\u017e jen k p\u0159\u00edm\u00fdm geografick\u00fdm soused\u016fm. Tehdy to byl nejsevern\u011bj\u0161\u00ed start kter\u00e9koliv Grand Tour. Opravdov\u00fd zlom v \u0161ablon\u011b v\u0161ak p\u0159i\u0161el dva roky nato. Z\u00e1vod cestoval do Belfastu, kter\u00fd mnoz\u00ed pova\u017eovali za nejpoveden\u011bj\u0161\u00ed start kter\u00e9koliv z Grand Tour minul\u00e9 dek\u00e1dy. A tahle legrace tehdy st\u00e1la 7 milion\u016f eur.<\/p>\n

Jeruzal\u00e9m a Tel Aviv byl trefa do \u010dern\u00e9ho<\/strong><\/h2>\n

Nejv\u011bt\u0161\u00ed trefa pro po\u0159adatelskou skupinu RCS v\u0161ak p\u0159i\u0161la v roce 2018, kdy podepsala smlouvu s izraelsk\u00fdm miliard\u00e1\u0159em Sylvanem Adamsem a vyslala Giro do Jeruzal\u00e9ma a Tel Avivu. Adams, jinak taky majitel profesion\u00e1ln\u00edho t\u00fdmu Israel-Premier Tech, pr\u00fd tehdy v\u011bt\u0161inu z 12 milion\u016f eur vyt\u00e1hl z vlastn\u00ed pen\u011b\u017eenky. A koupil si prvn\u00ed neevropsk\u00fd start Gira.<\/p>\n

\n
\"jak-namazat-retez\"\/<\/a><\/div>
\n Rady & tipy<\/a>\n <\/div>\n
\n \n

Jak namazat \u0159et\u011bz?<\/span><\/h3>\n <\/a>\n <\/div>\n <\/article>\n<\/div>\n

Vid\u011bno touto optikou bude leto\u0161n\u00ed budape\u0161\u0165sk\u00fd start vlastn\u011b jen rutinou. Bez ohledu na to, \u017ee po t\u0159ech dnech v cizin\u011b se cel\u00fd ans\u00e1mbl p\u0159esune 2000 kilometr\u016f na Sic\u00edlii, odkud odstartuje italsk\u00e1 \u010d\u00e1st z\u00e1vodu. A p\u0159elet pro ty \u0161\u0165astn\u011bj\u0161\u00ed (proto\u017ee person\u00e1l to bude muset zvl\u00e1dnout za volantem) zabere sotva dv\u011b hodiny.<\/p>\n

\"\"<\/a><\/p>\n

Roky tu byly \u00favahy o startu v Maroku, na Kan\u00e1rech, na St\u0159edn\u00edm v\u00fdchod\u011b. A dokonce i v USA. A u\u017e jen \u00favahy p\u0159in\u00e1\u0161ej\u00ed do sportu, co si nese pov\u011bst sportu zaseknut\u00e9ho v minulosti, z\u00e1van nov\u00e9 energie, nad\u0161en\u00ed a… eura. M\u016f\u017ee se tomu n\u011bkdo protivit?<\/p>\n

Giro je v tomto sm\u011bru nejaktivn\u011bj\u0161\u00ed. Sv\u00e9 prvn\u00ed partenzy um\u00edstilo nejprve do minist\u00e1t\u016f San Marina, Monaka a Vatik\u00e1nu, kter\u00e9 jsou bu\u010f p\u0159\u00edmo na italsk\u00e9m \u00fazem\u00ed, nebo velmi bl\u00edzko. Ambici\u00f3zn\u011bj\u0161\u00ed idea p\u0159i\u0161la s At\u00e9nami 1996, kdy no\u010dn\u00ed trajekt p\u0159evezl cel\u00fd cirkus do italsk\u00e9ho podpatku. My\u0161lenky na Ameriku, Afriku a Asii u po\u0159adatel\u016f \u017eij\u00ed a te\u010f je ot\u00e1zkou, jestli prvn\u00ed budou Francouzi, \u0160pan\u011bl\u00e9 nebo pr\u00e1v\u011b odv\u00e1\u017en\u00ed Italov\u00e9.<\/p>\n

14 zahrani\u010dn\u00edch start\u016f Gira<\/strong><\/h2>\n

1965 \u2014 San Marino,\u00a01966 \u2014 Monako,\u00a01973 \u2014 Verviers,\u00a01974 \u2014 Vatik\u00e1n,\u00a01996 \u2014 At\u00e9ny,\u00a01998 \u2014 Nice,\u00a02002 \u2014 Groningen,\u00a02006 \u2014 Seraing,\u00a02010 \u2014 Amsterdam,\u00a02012 \u2014 Herning,\u00a02014 \u2014 Belfast,\u00a02016 \u2014 Apeldoorn,\u00a02018 \u2014 Jeruzal\u00e9m,\u00a02022 \u2014 Budape\u0161\u0165<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0158\u00edkaj\u00ed mu Grande Partenza \u2013 velk\u00fd start. Ten den startuje Giro d\u00b4Italia a prvn\u00ed m\u011bsto\/st\u00e1t, ve kter\u00e9m se cirkus r\u016f\u017eov\u00e9ho […]<\/p>\n","protected":false},"author":138,"featured_media":2359,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[126,161,2393,9],"global-categories":[411],"class_list":["post-16841","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-silnicni-cyklistika","tag-cyklistika","tag-giro-ditalia","tag-grande-partenza","tag-silnicni-cyklistika","global-categories-cycling"],"yoast_head":"\nJak daleko m\u016f\u017ee Giro di Italia zaj\u00edt aneb mega byznys kolem start\u016f z\u00e1vodu | \u0160koda We Love Cycling - \u010cesk\u00e1 republika<\/title>\n<meta name=\"description\" content=\"\u0158\u00edkaj\u00ed mu Grande Partenza. 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