{"id":12622,"date":"2021-05-01T09:30:40","date_gmt":"2021-05-01T07:30:40","guid":{"rendered":"https:\/\/www.welovecycling.com\/cs\/?p=12622"},"modified":"2021-05-01T09:49:35","modified_gmt":"2021-05-01T07:49:35","slug":"tradicni-serial-v-novem-kabate-a-s-tuctem-prima-zavodu","status":"publish","type":"post","link":"https:\/\/www.welovecycling.com\/cs\/2021\/05\/01\/tradicni-serial-v-novem-kabate-a-s-tuctem-prima-zavodu\/","title":{"rendered":"Tradi\u010dn\u00ed seri\u00e1l v\u00a0nov\u00e9m kab\u00e1t\u011b. A s\u00a0tuctem prima z\u00e1vod\u016f!"},"content":{"rendered":"

Zm\u011bna je \u017eivot. A tradi\u010dn\u00ed seri\u00e1l z\u00e1vod\u016f horsk\u00fdch kol pro \u0161irokou ve\u0159ejnost, kter\u00fd se roky jezdil pod hlavi\u010dkou Nova Cup vstupuje do nov\u00e9 sezony s\u00a0nov\u00fdm titul\u00e1rn\u00edm partnerem. Obl\u00edben\u00e9 podniky, kter\u00e9 jsou z\u00e1rukou skute\u010dn\u00e9ho MTB, se pojedou pod n\u00e1zvem PRIMA CUP a v\u00a0kalend\u00e1\u0159i se jich letos se\u0161lo rovn\u00fdch dvan\u00e1ct.<\/strong><\/p>\n

Pro \u00fa\u010dastn\u00edky seri\u00e1lu se nic krom\u011b n\u00e1zvu nem\u011bn\u00ed. P\u0159ihl\u00e1\u0161ky do z\u00e1vod\u016f z\u016fst\u00e1vaj\u00ed v platnosti, v\u010detn\u011b term\u00edn\u016f z\u00e1vod\u016f a ji\u017e zve\u0159ejn\u011bn\u00fdch informac\u00ed, kter\u00e9 jsou nov\u011b na webu www.iprimacup.cz<\/a>.<\/p>\n

A novou sezonu by podle kalend\u00e1\u0159e m\u011bl odstartovat u\u017e p\u0159\u00ed\u0161t\u00ed ned\u011bli 9. kv\u011btna z\u00e1vod Stolov\u00e9 hory ve v\u00fdchodo\u010desk\u00e9m Machov\u011b. S\u00a0ohledem na mo\u017en\u00fd v\u00fdvoj pandemick\u00e9 situace nicm\u00e9n\u011b po\u0159adatel\u00e9 stanovili i mo\u017en\u00fd n\u00e1hradn\u00ed term\u00edn 30. kv\u011btna. Dubnov\u00fd otv\u00edr\u00e1k na lesn\u00edch stezk\u00e1ch a singletrac\u00edch u Hradce Kr\u00e1lov\u00e9 byl p\u0159esunut na polovinu \u0159\u00edjna.<\/p>\n

\"Prima<\/a>
Prima Cup zahrnuje v kalend\u00e1\u0159i nachystan\u00e9m na sezonu 2021 dvan\u00e1ct z\u00e1vod\u016f. Foto: Michal \u010cerven\u00fd (2x)<\/em><\/figcaption><\/figure>\n

Hned druh\u00fd z\u00e1vod na Doln\u00ed Morav\u011b v\u00a0term\u00ednu 5. \u010dervna je pak podobn\u011b jako \u010dervencov\u00fd MTB Trilogy v\u00a0Teplic\u00edch nad Metuj\u00ed za\u0159azen i do kalend\u00e1\u0159e UCI. \u0160est z\u00e1vod\u016f je vedeno jako sou\u010d\u00e1st maratonsk\u00e9ho seri\u00e1lu \u0160koda Auto XCM a z\u00e1\u0159ijov\u00fd Kross Harrachov je napl\u00e1nov\u00e1n jako maratonsk\u00e9 mistrovstv\u00ed \u010cesk\u00e9 republiky.<\/p>\n

V seri\u00e1lu pojedou i tv\u00e1\u0159e Primy<\/strong><\/h2>\n

O televizn\u00ed pokryt\u00ed cel\u00e9ho seri\u00e1lu se pak nov\u011b bude starat televize Prima a dal\u0161\u00ed jej\u00ed stanice. \u201eJsme r\u00e1di, \u017ee se n\u00e1m poda\u0159ilo spojit se skupinou Prima, kter\u00e1 m\u00e1 ve sv\u00e9m portfoliu zpravodajskou multiplatformu CNN Prima News i po\u0159ady v\u011bnovan\u00e9 cyklistice. Krom\u011b zpravodajstv\u00ed a cyklistick\u00e9ho magaz\u00ednu dopln\u00edme televizn\u00ed vys\u00edl\u00e1n\u00ed exkluzivn\u00edm materi\u00e1lem z dvan\u00e1cti z\u00e1vod\u016f, v\u010detn\u011b nejvy\u0161\u0161\u00ed \u010desk\u00e9 maratonsk\u00e9 sout\u011b\u017ee, kterou je \u0160koda Auto \u010cesk\u00fd poh\u00e1r v maratonu,\u201c informoval o nov\u00e9m partnerstv\u00ed tiskov\u00fd mluv\u010d\u00ed seri\u00e1lu Filip \u0160vestka.<\/p>\n

\n
\"prvni-maj-kola-cas-serial-kolo-pro-zivot-odstartuje-individualni-karlstejn-tour\"\/<\/a><\/div>
\n Horsk\u00e1 cyklistika<\/a>\n <\/div>\n
\n \n

Prvn\u00ed m\u00e1j, kola \u010das. Seri\u00e1l Kolo pro \u017eivot odstartuje individu\u00e1ln\u00ed Karl\u0161tejn Tour<\/span><\/h3>\n <\/a>\n <\/div>\n <\/article>\n<\/div>\n

\u201eCyklistika je \u010desk\u00fd fenom\u00e9n, v n\u011bm\u017e se ro\u010dn\u011b pohybuj\u00ed miliardy korun. Jsem tedy r\u00e1d, \u017ee nedlouho pot\u00e9, co jsme p\u0159edstavili nov\u00fd po\u0159ad Cyklosalon, m\u016f\u017eeme p\u0159edstavit i partnerstv\u00ed s p\u0159edn\u00edm cyklistick\u00fdm seri\u00e1lem horsk\u00fdch kol PRIMA CUP, kter\u00fd ji\u017e p\u00e1t\u00fdm rokem pat\u0159\u00ed mezi p\u0159edn\u00ed z\u00e1vody v \u010cesk\u00e9 republice. Krom\u011b medi\u00e1ln\u00ed podpory bychom r\u00e1di do z\u00e1vodu zapojili i na\u0161e tv\u00e1\u0159e a zam\u011bstnance,\u201c poznamenal marketingov\u00fd \u0159editel skupiny Prima Ale\u0161 P\u00fdcha.<\/p>\n

Seri\u00e1l pak p\u0159ich\u00e1z\u00ed s\u00a0nov\u00fdch logem vych\u00e1zej\u00edc\u00edm z\u00a0grafick\u00e9ho vizu\u00e1lu Primy a dopln\u011bn\u00fdm nezbytn\u00fdm cyklistou. Logo bude tak\u00e9 mo\u017en\u00e9 v\u00eddat ve spojen\u00ed s patronem seri\u00e1lu, zna\u010dkou We Love Cycling.<\/p>\n

\"\"<\/a><\/p>\n

\u201eCyklistika pat\u0159\u00ed k\u00a0pil\u00ed\u0159\u016fm sponzoringov\u00e9 strategie na\u0161\u00ed automobilky. Jej\u00ed zakladatel\u00e9, V\u00e1clavov\u00e9 Laurin a Klement, za\u010d\u00ednali pr\u00e1v\u011b v\u00fdrobou j\u00edzdn\u00edch kol je\u0161t\u011b p\u0159ed prvn\u00edmi automobily a my v\u00a0tomto odkazu dodnes pokra\u010dujeme. \u0160koda prost\u0159ednictv\u00edm cyklistick\u00e9 platformy WeLoveCycling.cz podporuje nejen profesion\u00e1ln\u00ed z\u00e1vody, ale tak\u00e9 cyklistiku pro \u0161irokou ve\u0159ejnost. Na vybran\u00fdch z\u00e1vodech seri\u00e1lu PRIMA CUP chyst\u00e1me bohat\u00fd doprovodn\u00fd program pro div\u00e1ky i z\u00e1vodn\u00edky,\u201c podotkla vedouc\u00ed marketingu \u0160koda AUTO \u010cesk\u00e1 republika Martina Zimmermann.<\/p>\n

Kalend\u00e1\u0159 PRIMA CUP 2021<\/strong><\/h2>\n

9. 5. 2021 (30. 5.) GENERALI \u010cESK\u00c1 POJI\u0160\u0164OVNA STOLOV\u00c9 HORY, MACHOV – \u0160koda AUTO \u010cP XCM, 05. 06. 2021 \u0160koda AUTO DOLN\u00cd MORAVA – \u0160koda AUTO \u010cP XCM + v kalend\u00e1\u0159i UCI, 12. 06. 2021 \u0160koda AUTO S\u00c1ZAVA, 19. 06. 2021 EXTR\u00c9M BIKE MOST – \u0160koda AUTO \u010cP XCM, 02.-06. 07. 2021 MTB TRILOGY, TEPLICE N. M. \u0160koda AUTO \u010cP XCM + v kalend\u00e1\u0159i UCI, 06.-07. 08. 2021 SEGAFREDO SAHARA RACE, HRADEC KR\u00c1LOV\u00c9, 28. 08. 2021 SILESIA BIKE MARATHON, OPAVA – \u0160koda AUTO \u010cP XCM, 11. 09. 2021 RALLYE SUDETY TEPLICE N. M- \u0160koda AUTO \u010cP XCM, 18. 09.\u00a0 2021 KROSS HARRACHOV – M\u010cR XCM, 28. 09. 2021 GO\u010c\u00c1ROVY SCHODY, HRADEC KR\u00c1LOV\u00c9, 02. 10. 2021 ZP 211 MIKULOV, 16. 10. 2021 ALPA HRADEC KR\u00c1LOV\u00c9, 27. 10. 2021 vyhl\u00e1\u0161en\u00ed seri\u00e1lu v MUZEU \u0160koda AUTO.<\/p>\n","protected":false},"excerpt":{"rendered":"

Zm\u011bna je \u017eivot. A tradi\u010dn\u00ed seri\u00e1l z\u00e1vod\u016f horsk\u00fdch kol pro \u0161irokou ve\u0159ejnost, kter\u00fd se roky jezdil pod hlavi\u010dkou Nova Cup […]<\/p>\n","protected":false},"author":138,"featured_media":12601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[126,1596,56,1594,12,1593,1595],"global-categories":[411],"class_list":["post-12622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-horska-cyklistika","tag-cyklistika","tag-cyklosalon","tag-horska-cyklistika","tag-kalendar-prima-cup-2021","tag-mtb","tag-prima-cup-20221","tag-skoda-auto-cesky-pohar-v-maratonu-horskych-kol","global-categories-cycling"],"yoast_head":"\nTradi\u010dn\u00ed seri\u00e1l v\u00a0nov\u00e9m kab\u00e1t\u011b. 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